Smart Luxury

Smart Luxury Welcome to the April issue of Petra Bulletin, where we discuss the latest trends in the hospitality sector, market outlook, and news from Petra Hospitality Management. This issue’s theme is “Smart Luxury”. In today’s world, where the definition of luxury is continually evolving, consumers are more knowledgeable, tech-savvy, and environmentally conscious than ever. […]

Branded Resort Revolution

Branded Resort Revolution Once among the most popular destinations for luxury travel, independent resorts have begun to lose their appeal to global hotel chains due to shifting market needs in coastal tourism, digitalisation, increasing competition, and consequently, narrowing profit margins. Today, as global hotel chains expand their portfolios in both the resort and “all-inclusive” segments, […]

Franchise Era: Multi-Actor Hospitality Model

Franchise Era: Multi-Actor Hospitality Model Over the past two decades, the global hospitality sector has undergone a significant structural transformation. One of the most defining trends in the tourism market today is the dominance of international hotel chains that ensure service quality and standardisation across property attributes. Once primarily concentrated in the United States, branded […]

The New Role of Wellness in Hotels

The New Role of Wellness in Hotels For many years, wellness in hotels was largely seen as a supplementary service, typically limited to a spa, fitness centre and a few treatment rooms. Today, wellness influences the length of stay, guest experience, F&B offerings and brand positioning. This shift is closely linked to changing guest expectations. […]